Discovering The Heart Of Wisconsin Beer: New Glarus Brewing Company

For anyone who loves a good brew, or even just a fascinating local success story, the name New Glarus Brewing Company probably brings a smile. This isn't just any brewery; it's a true Wisconsin treasure, and its story, you know, is pretty special. It's a place that has, in a way, carved out its own unique path in the world of craft beer, proving that you don't always need to be everywhere to be truly great.

You might be wondering, what makes this place so different? Well, for one, New Glarus Brewing Company has a very distinct approach to how it shares its delicious creations. Unlike many other breweries that ship their beers far and wide, New Glarus keeps its wonderful brews right here in Wisconsin. This, in some respects, creates a bit of a local legend status, making their beers something of a sought-after experience for visitors and residents alike.

It's quite a journey, actually, from its early days to becoming a name recognized globally for quality. From humble beginnings, this brewery, you know, has grown into something really remarkable. So, if you're curious about the beers, the history, or just what makes this company tick, you've certainly come to the right place to find out more about the celebrated New Glarus Brewing Company.

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Table of Contents

• The Roots of a Wisconsin Icon
• A Tale of Two Locations
  • The Original Riverside Brewery
  • The Hilltop Brewery Today
• Celebrated Achievements and Accolades
• Finding Your Favorite New Glarus Brews
• The Wisconsin-Only Phenomenon
• Frequently Asked Questions About New Glarus Brewing Company
• Why New Glarus Matters to Beer Lovers

The Roots of a Wisconsin Icon

Every great story, you know, has a beginning, and for New Glarus Brewing Company, it all started with a vision. Dan and Deb Carey, a very creative pair, had this idea to create something special, something that would resonate with the local spirit of Wisconsin. They didn't just build a brewery; they built a legacy, which is, you know, pretty inspiring.

It's almost like a testament to their dedication that they took what was, apparently, an abandoned warehouse and saw its potential. This wasn't just about making beer; it was about transforming a space, giving it new life, and creating a place where good things could happen. That, in fact, is how the original location of New Glarus Brewing Company came to be, starting its journey as the Riverside Brewery.

This early foundation, so, set the tone for everything that would follow. It was about hard work, a bit of ingenuity, and a deep commitment to craft. Their journey, you see, wasn't just about business; it was about building something that would become a beloved part of Wisconsin's identity, which is, you know, quite a feat.

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A Tale of Two Locations

The story of New Glarus Brewing Company, it seems, has unfolded across two distinct locations, each playing a role in its growth and identity. Knowing about these places really helps you understand the full picture of this remarkable brewery. It's almost like a journey through time, seeing how they've expanded and adapted over the years.

The Original Riverside Brewery

The very first home for New Glarus Brewing Company was, as a matter of fact, the Riverside Brewery. This was the place where Dan and Deb Carey, with their keen vision, turned an old, abandoned warehouse into a bustling hub of brewing activity. It was here that the initial magic happened, where their early recipes came to life and began to capture the hearts of beer fans.

This original spot, you know, holds a lot of history. It's where the foundation was laid for the unique flavors and the commitment to quality that New Glarus is known for today. The transformation of that warehouse into a brewery was, in a way, a symbol of their pioneering spirit. It shows that with enough passion, you can really make something out of nothing, which is, quite honestly, pretty amazing.

While the brewery has grown and expanded since those early days, the Riverside location remains a significant part of their story. It's a reminder of where it all began, a nod to the humble but ambitious start of what would become a celebrated name in the brewing world. It's almost like looking back at the first steps of a very successful journey.

The Hilltop Brewery Today

Now, when you think about New Glarus Brewing Company, many people picture the larger, more modern facility. That, you know, would be the Hilltop brewery. This impressive location has been a key part of their expansion, allowing them to produce more of their popular beers and, in a way, meet the growing demand from fans across Wisconsin.

However, it's important to know that the Hilltop brewery is currently closed to visitors. This might be a little disappointing for those hoping to tour the facility or, you know, see the brewing process firsthand. It's a detail that, as a matter of fact, many fans often ask about, so it's good to be aware of its current status when planning a trip to the area.

Despite its current closure for public tours, the Hilltop brewery still plays a vital role in getting those delicious New Glarus brews out to the people. It's where much of the brewing magic happens these days, ensuring that Wisconsin shelves are stocked with favorites like Spotted Cow and Moon Man. So, while you can't visit inside right now, its work is still very much ongoing, which is, you know, pretty cool.

Celebrated Achievements and Accolades

New Glarus Brewing Company isn't just popular; it's also, you know, highly regarded by experts and judges in the beer world. Their dedication to craft and flavor has earned them some truly impressive awards over the years. It's almost like a collection of shiny medals that tell a story of consistent excellence, which is, in fact, something to be very proud of.

Among their celebrated achievements, you'll find awards from the prestigious World Beer Cup. This is a big deal, as it brings together breweries from all over the globe, so winning there really says something about the quality of their beers. It's a testament to their brewing skill, and, you know, it puts them on a world stage.

They've also received recognition from the Great American Beer Festival, often called GABF. This is another major event in the beer community, especially here in America. To win awards at GABF means your beers stand out among thousands of others, which is, frankly, a pretty huge accomplishment. It shows their consistent ability to create top-tier brews.

And then there's the unique title of Fruit Beer World Champions. This, you know, highlights their particular talent for crafting exceptional fruit-infused beers, a category that can be quite challenging to get just right. It's a specific area where they really shine, proving their versatility and mastery of different beer styles. So, it's not just about one type of beer; they excel in several areas.

Perhaps one of the most remarkable accolades is being named one of the top 10 brewers in the world by RateBeer. This is, you know, a very significant honor, coming from a highly respected source in the beer community. It shows that even with their unique, Wisconsin-only distribution model, their quality speaks volumes on a global scale. It's pretty incredible, actually, how far their reputation reaches.

Finding Your Favorite New Glarus Brews

For all New Glarus Brewing Company fans, the quest for your favorite brews is, you know, a common one. Since they only sell in Wisconsin, knowing where to look is, in fact, pretty important. We are, therefore, happy to provide some direction to help you in this very important quest, making it easier to get your hands on those delicious beers.

One excellent resource, which is, you know, quite handy, is the beer finder tool. This tool is designed to give you some direction, helping you locate specific beers. Simply choose the specific beer you're looking for, and the finder will help you see where it might be available. It's a really useful way to track down that particular brew you've been craving.

You can also pick up our delicious brews at the beer depot. This is, you know, a convenient spot to grab your favorites. It's perfect for savoring at home, perhaps on a quiet evening, or for sharing with friends at your next gathering. The beer depot makes it easy to stock up, ensuring you always have some New Glarus on hand for any occasion.

Remember, because New Glarus only sells in Wisconsin, you won't find their beers outside the state lines. This makes finding them a bit of an adventure for those visiting, but it also means that when you do find them, you're experiencing something truly local and special. So, that, in a way, adds to the charm of the whole experience.

The Wisconsin-Only Phenomenon

It's quite a unique business model, actually, for a brewery of New Glarus's size and reputation to limit its sales to just one state. New Glarus makes the list of top selling breweries, even though it only sells in Wisconsin. This fact alone is, you know, pretty remarkable and speaks volumes about the loyalty of its fan base and the quality of its products.

This decision to sell only within Wisconsin creates a special kind of connection with the local community. It means that their beers are, in a way, a point of pride for residents. It's a local secret that everyone in Wisconsin gets to enjoy, and it makes visiting the state, you know, even more appealing for beer lovers from elsewhere.

The success of New Glarus Brewing Company, despite its limited distribution, is a fascinating case study in the brewing industry. It shows that you don't always need to expand nationally to achieve widespread recognition and financial success. Their focus on quality, local connection, and, you know, a bit of scarcity, has apparently worked incredibly well for them.

This unique approach also contributes to the freshness of their beer. Since it doesn't travel far, you're always getting a brew that's, in some respects, as fresh as possible, which really does make a difference in taste. It's a testament to their commitment to providing the best possible product to their dedicated fans, which is, you know, something many breweries strive for.

Frequently Asked Questions About New Glarus Brewing Company

Is the New Glarus brewery open for tours?

Currently, the Hilltop brewery, which is the main brewing facility, is closed to visitors for tours. While it's not open for public access at the moment, the brewery is still very much active in producing its delicious beers. It's always a good idea to check their official channels for any updates on future tour availability, as things can, you know, sometimes change.

Where can I buy New Glarus beer?

You can buy New Glarus beer exclusively within the state of Wisconsin. To help you find your favorite brews, you can use their convenient beer finder tool on their website. Additionally, you can pick up their beers at the beer depot, which is, you know, a great spot for stocking up. Remember, you won't find these beers outside of Wisconsin, so plan accordingly if you're visiting.

Why is New Glarus beer only sold in Wisconsin?

New Glarus Brewing Company has made a deliberate choice to limit its distribution solely to Wisconsin. This decision, in a way, allows them to maintain a strong focus on quality control and freshness, as their beers don't have to travel long distances. It also, you know, fosters a strong connection with their local community and has become a unique part of their brand identity, contributing to their success as a top-selling brewery despite limited reach.

Why New Glarus Matters to Beer Lovers

New Glarus Brewing Company, you know, holds a special place in the hearts of many beer enthusiasts, and not just those in Wisconsin. Its story is one of passion, innovation, and a deep commitment to quality, which is, in fact, pretty inspiring. From transforming an abandoned warehouse into the original Riverside Brewery, where Dan and Deb Carey started their journey, to achieving global recognition, their path is quite remarkable.

The brewery's celebrated achievements, including awards from the World Beer Cup, the Great American Beer Festival, and being named Fruit Beer World Champions, really highlight their brewing excellence. And, to be honest, being listed among the top 10 brewers in the world by RateBeer, even with their Wisconsin-only sales, is a testament to their exceptional craft. This unique distribution model, which means you can only pick up their delicious brews at places like the beer depot or through their beer finder within Wisconsin, only adds to their allure.

For anyone looking to experience a truly unique part of American brewing history, New Glarus Brewing Company is, you know, a must-know name. Its dedication to staying local while achieving global acclaim is a rare feat. You can learn more about craft brewing history on our site, and perhaps, similarly to New Glarus, explore other local Wisconsin attractions that celebrate unique craftsmanship.